LOGO BRAND IDENTITY

A brand new residential estate, the Stone Creek logo was designed to capture the spirit of traditional country living with modern conveniences. The circle of stones in the logo icon were designed to represent a modern interpretation of this relaxed country lifestyle. A slogan was written to also embody this lifestyle and to signify a return to the big backyard, along with the bush surrounds. Hence the slogan "The best room in your house is outdoors" encapsulates the Stone Creek offer perfectly.

An earthy colour palette and natural textural elements also provided a fitting design style which was rolled out across a broad range of marketing materials.